Drake's Certified Lover Boy at long last arrived on Friday, and fans are eating it the hell up, with Fair Trade, Girls Want Girls and 7 a.m. on Bridle Path among the favourites upon the world's first listen.

Guys it’s the moment you’ve all been eagerly anticipating for years… the culmination of SO much hard work. Today, this September 3rd, history is finally made. Today, I can finally say…

…that Certified Lover Boy is out on Apple Music and Spotify.

— Simu Liu (刘思慕) (@SimuLiu)September 3, 2021

As of shortly after 8 a.m., the Toronto rapper is dominating the entire top 10 on Apple Music U.S., with 17 of the top 20 tracks. CLB is also the top album,edging out Kanye West's Donda, which came out at the beginning of this week after initially being slated for the same Sept. 3 release date.

The duo'sapparently somewhat phony rivalryhas gotten tense in recent weeks, with Kanyepublicly leaking Drake's Toronto addresswithout realizing everyone in the 6ix is already well aware ofthe Bridle Path Mansion'slocation — something Drizzy addresses in the aforementioned track 14 of the new album.

("Get that address to your driver, make it your destination instead of just a post out of desperation. This's me reaching the deepest state of my meditation — why you over there trying to impress the nation?" he says in 7 a.m. on Bridle Path.)

It’s only been a few hours but I think we can all agree drake has the best album of the year#CertifiedLoverBoypic.twitter.com/yofNJd4lxq

-李(@segodi_lebogang)September 3, 2021

Both artists alsocurrently have competing billboardsfor their latest projects in T.O.'s Yonge-Dundas Square, though being Drake's home city, fans here have generally been more excited about spotting his ads — and the lyrics they give away —在野外.

Naturally, the two records are drawing a lot of comparisons this morning, with preferencespretty divided, though perhapsmore in favour of the 6ix Godthus far (because having appreciation for both isapparently not allowed).

There has also been bothpraiseandcriticismfor the fact that the album has some serious vintage Drake sounds reminiscent of Comeback Season or Thank Me Later.

If we being honest...#CertifiedLoverBoyDrake didn't disappointpic.twitter.com/v8vzFc7YGG

— Ⓜ️ A P H E K U L A (@Maphekula_ZA)September 3, 2021

People are also finding it hilarious that Jay-Z has features on both, with verses in Drake's Love All and Kanye's Jail. (Notably, Kanye doesn't credit any other artists in his track names despite numerous features, while Drake credits the likes of Lil Baby, Future, Travis Scott and others in his.)

Jay Z really hopped on both Drake and Kanye’s albums ☠️☠️#CertifiedLoverBoypic.twitter.com/bXt0ltNzom

— Kawhi Burner (@FunGuyBurner)September 3, 2021

As people slowly digest CLB (andget their lyric captionsready for Instagram), everyone has undoubtedly beenthrown into their feels, as any Drake album is bound to do.

" I've been losing friends and finding peace , honestly that sounds like a fair trade to me "#CertifiedLoverBoy- Drakepic.twitter.com/GEFgdUEoj2

— Certified Lover Boy || Bayanda Shozi (@bayandatrendz)September 3, 2021

With the new music, we're all also ready for a tour to be announced so we can experience it live, now thatlarge-scale events are back(butwho knows for how long).

Go head and announce the tour dates@Drake, I’m ready.#CertifiedLoverBoypic.twitter.com/jClmOhlUl0

— Kevin Suarez (@KSUAREZ_4)September 3, 2021

While fans had all of one week to get ready for CLB's release after Aubrey通过SportsC宣布大日期enter last Friday, the hype and anticipation was definitely high, in part thanks to the aforementioned billboards, the swag OVOwas tossing out in the streets, and the fact that we were originally due to be blessed with the album all the way back in January.

The peculiar album art of 12 pregnant girl emojisthat Drake publicized a few days agohas also had people buzzing, and inspired countless parodies frombig-name artiststolocal Toronto brandsand celebs (the parodies of Drake's actual music in recent dayshave also been hilarous).

CERTIFIED LOVER BOYpic.twitter.com/U6bjmAes7w

— mattymatheson (@mattymatheson)September 2, 2021

The release has proven to be, unsurprisingly, a huge cultural phenomenon from Toronto's favorite export that we can all be thankful for today, and will undoubtedly be serving as the soundtrack to millions of Labour Day long weekends.