apartments for rent toronto

Toronto landlords are offering free rent to try and convince people to stay in the city

Renting an apartment in Toronto is coming with more and more perks as landlords struggle to fill their vacant listings.

Scroll through some rental websites for Toronto condos and apartments, and you'll see ads with move-in incentives, a trend that's proliferated over the course of the pandemic as vacancies go up andrent prices in Toronto go way down.

Some properties, likea building on Castle Frank, are offering one month rent free. A司帕蒂娜街路清单one-ups that by offering free rent until March, plus one year of free internet.

apartments rent toronto

Toronto's landlords are offering more move-in incentives to combat rising vacancies. Photo via Rentals.ca.

Then there's theAvenue Road building试图吸引租户智慧h the first month free on a one-bedroom, 13-month lease — plus a $200 gift card.

There are other perks, like cash backs or skipping the last month's rent deposit. These tactics aren't new, but they are becoming increasingly popular.

Previously relegated to apartments further from the downtown core, move-in incentives are now common for newer units, especially expensive, luxury ones downtown.

Listings websiteRentals.castarted to see more move-in incentives being advertised on its site around April and May of last year, says the company's Content Director, Paul Danison.

apartments rent toronto

COVID-19 has affected the real estate market to the advantage of tenants looking for more affordable options than last year. Photo via Rentals.ca.

"The overall driving factor has been the COVID-19 pandemic which has had a ripple effect on the rental market, especially Toronto and the GTA," says Danison.

"Because of the pandemic, supply has increased and demand decreased."

The Toronto and GTA have "essentially become renters' markets," he says.

Immigration has all but stopped, international students have gone back abroad, college and university students are taking their courses online, and renters are down-sizing or moving back in with their families.

apartments rent toronto

Landlords will probably continue to offer move-in intentives into the future, predicts Rentals.ca.

And though Toronto is in a middle of an affordable housing crisis, new, pricey units continue to enter the market.

"Landlord and property managers are responding to the new market and promoting their units," says Danison.

There's no direct evidence that incentives do a good job in enticing potential renters, Danison says, but the increase in offers from landlords would suggest that they do.

Whether landlords continue to offer move-in perks in the future depends on how effectively a COVID-19 vaccine could change Toronto's rental landscape.

"We see move-in incentives potentially going into 2022, as it will take some time for demand to catch up to supply."

Lead photo by

Rentals.ca


Latest Videos



Latest Videos


Join the conversationLoadcomments

Latest in Real Estate

This very average home outside of Toronto is listed for $11.5 million

Toronto's housing market has cooled down significantly this summer but we'll see if it lasts

A whole new area of Toronto will soon be built out with tall towers

Toronto's downtown core is in major trouble as office vacancy rate soars

This $15 million estate just outside of Toronto looks like a YouTuber house

This $900K Toronto home is a perfect 70s time capsule

Here's how much landlords in Ontario can hike rent prices by in 2024

Hundreds of tenants in Toronto community stop paying rent during strike against landlord